#Surf expo 2021 dates september full#
In addition to getting business done safely, there will be a full track of education, fashion shows, skate park contests, a Wakeboard Pro Tour event, WSL in the house with Rip Curl, sustainability exhibition by UNIFI/REPREVE, our industry party sponsored by 4ocean and much more. Roy Turner: While I would not begin to call any show in the current climate normal, I can say that we are once again bringing together key buyers and sellers in the surf and related beach and resort industries for what will be an incredibly valuable show. How will this show compare to a typical September show pre-pandemic? That said, the continued registrations we are seeing heading into the show reaffirm that buyers will be coming. Some people will not be comfortable traveling and some stores are affected by lack of staff, which could force some owners to stay home and man their stores. We understand that attendance will be affected by COVID. We could easily see 6,000 qualified buyers preregistered before the show opens.
Roy Turner: We surpassed our preregistration projections more than a week ago and people continue to sign up daily. The brands really stepped up their game by committing to Surf Expo September in a big way, we are excited to present a great lineup to the buyers. All in all, we have a great selection of brands for our buyers. We also have 60-plus brands showing at Surf Expo for the first time. Our boutique, gift and resort sections have all the anchor brands participating as well.
In wake, we have Ronix, Radar, Centurion, Supreme, Moomba, Supra, Yamaha and WOW Watersports. Other areas of the show are just as strong with brands like Salt Life and Huk in the Bluewater, and in the Swim area, Seafolly, Feather 4 Arrow, Quintsol and Snapper Rock. Also exhibiting are a great group of trending brands with Jetty, Katin, Avid, Pura Vida, Flojos, Dakine, Lotus & Luna, Sun Bum, Simbi, Rhythm, Primitive and more. Anchor brands in the Surf section that are participating include Billabong, Hurley, O’Neill, Quiksilver, Rip Curl, Roxy, RVCA, Vissla and Volcom. How is the September show shaping up? What are some of the brands that are committed?Įmerald SVP and Surf Expo Show Director Roy Turner: We are extremely excited about how the September show has come together.
#Surf expo 2021 dates september registration#
We asked Emerald SVP and Surf Expo Show Director Roy Turner for more details about what brands are attending, how the retail registration is trending, if events will be part of the show, and how Surf Expo is handling safety protocols given the continued COVID crisis. And from what we are hearing, the brand turnout is robust. Surf Expo returns in early September in Orlando. Average buyer and exhibitor turnout exceeds 26,000 attendees including retailers, exhibitors and media per show.By Tiffany Montgomery | Published Aug 30, 2021 The show features approximately 2,600 booths of apparel and hardgoods and a full line-up of special events, including fashion shows, annual awards ceremonies, and demos. Surf Expo is produced in January and September in Orlando, Florida and draws buyers from specialty stores across the U.S., the Caribbean, Central and South America and around the world. The World's Largest and Longest Runing Watersports and Beach Lifestyle Tradeshow
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